How Salesforce Can Help Personalize Patient Journeys
Salesforce Health Cloud has truly transformative potential for healthcare organizations (including doctors’ offices, insurance providers, hospital groups, and others) interested...
Salesforce
Why Codeless Salesforce Test Automation Impacts the QA Function
This blog, co-written with Jeff Pigatto, (Vice President and Global Head, Salesforce Practice, Apexon), draws on their joint experience optimizing Salesforce environments. Marc...
Integrating Codeless Salesforce Test Automation on Cloud
When Marc Andreessen made his oft-cited claim that software was eating the world a decade ago, it got thousands of developers and coders nodding in agreement. Written as part...
Transforming the Home-Building Process for American Classic Homes
The Brief American Classic Homes was looking to optimize the home building business process and introduce cutting-edge features to improve the customer experience. Central to...
Why You Need to Integrate Automation Testing in Salesforce
There are numerous reasons for Salesforce’s global position as the CRM platform of choice, but one of the most fundal is its ability to support the sales cycle at the speeds...
Why You Can Expect Increased ROI With Salesforce Test Automation
Salesforce sits at the center of more than 150,000 organizations. As the undisputed global leader in CRM, Salesforce’s own capabilities help businesses put customers at the...
Keep Your Eyes on the Prize: Achieve Customer 360 through Salesforce Data Integr...
When we engage with customers to update their Salesforce orgs, we often find that, even if they’ve been using the platform for a while, their customer data is scattered among...
The Role of the Salesforce Architect in the Salesforce Org Merge
When two companies come together in a merger or acquisition, if both have their own Salesforce org, they’ll need to figure out whether to merge one org into the other or if it...
How to Balance Individual Sales Performance with Team Success in Salesforce
Adopting Salesforce is more than a question of updating your sales team’s technology. It’s also a question of shifting how you think about and measure the performance of both...
Empowering Development through Framework-Agnostic Component Libraries
THE BRIEF While advising an established healthcare client, Apexon discovered they were struggling to break away from the front-end framework in which their mature applications...
Salesforce for Insurance Agencies: What to Know before Taking the Leap
If you’ve been tasked with modernizing your insurance agency’s tech stack or improving its customer outcomes, you’ve no doubt heard of Salesforce. The CRM has a dedicated...
What Role Does a Salesforce Solutions Architect Play in the Salesforce Implement...
This is the first part in our series exploring the roles different types of Salesforce Architect play in the implementation process. Why explore this topic? Because these...
What Role Does a Technical Architect Play in the Implementation Process?
This is the second installment in our two-part series on how different types of Salesforce Architects add value to the Salesforce implementation process. Our last blog post...
4 Best Practices for a Strong Salesforce Center of Excellence
At its best, Salesforce is a powerful tool that strengthens customer relationships, boosts productivity, and improves collaboration within a company. However, you may not...
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