Salesforce is a powerful tool that can transform an organization’s ability to serve customers. But like any tool, using it well requires knowledge and experience. Without the...
Companies often fall behind on their Salesforce ROI targets because their staff aren’t experts in the Salesforce ecosystem. While engaging Salesforce Architects isn’t free,...
Deploying Salesforce is a big step for any organization. But between buying licenses and actually seeing the promised ROI, a lot of work has to happen. Much of that work involves...
The Brief A large furniture retailer was looking for a way to keep salespeople better engaged with customers throughout the sales process. While building a customer’s order,...
Whether you’ve already completed your Salesforce implementation and you’re still waiting to see the ROI you were hoping for, or your organization is considering migrating to...
Even in non-pandemic times, entire sales teams are rarely in a single room – work like client meetings and out-of-town travel regularly keep salespeople away from their...
The Brief Hydra-Stop: Expert Water Control Solutions Hydra-Stop’s innovative water control solutions provide a safe, efficient, and cost-effective system to conserve and...
What is an e-commerce platform? For those of you selling something online, you’re most certainly using an e-commerce platform of some sort. This may come as a simple...
The Brief A modular manufacturing company was missing a big opportunity to provide their customers with an optimal user experience. The company had invested in over 2,300...
What is Work.com? Released as part of Salesforce’s Summer 2020 release, the Work.com cloud platform is a suite of highly flexible yet integrated solutions with specially...
A Salesforce Adoption Scoring Algorithm and Case Example In my first article, I outlined practical steps leaders should take to measure and drive Salesforce adoption. Here, I'll...
Out with the Old, In with the New Digital Transformation is not new. For many years now there has been a long, slow push toward a new economy based on digital, AI, precision...
